Alexander Hedström

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<channel>
	<title>Alexander Hedström</title>
	<link>https://alexanderhedstrom.com</link>
	<description>Alexander Hedström</description>
	<pubDate>Mon, 15 Sep 2025 17:57:36 +0000</pubDate>
	<generator>https://alexanderhedstrom.com</generator>
	<language>en</language>
	
		
	<item>
		<title>DEN SISTA KOKBOKEN</title>
				
		<link>https://alexanderhedstrom.com/DEN-SISTA-KOKBOKEN</link>

		<pubDate>Fri, 28 Apr 2023 12:19:42 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/DEN-SISTA-KOKBOKEN</guid>

		<description>
	DEN SISTA KOKBOKENArt directionGraphic Design
Author: © Amanda Nordlöw 2023
Photo: © Daniel von Malmborg
Other photo: © Nille S. Lindqvist + private
Design: Alexander Hedström
Styling: Hedvig Billengren Lindenbaum
Original: Jonas Lindén
Assistant: Edith Norman OdqvistPublisher: Olle Grundin, Mondial förlag


Design and art direction for the book Den sista kokboken, published by Mondial.


Den sista kokboken (The last cookbook) teaches you how to cook without recipes and instead focuses on twelve fundamental cooking techniques that can be used to improvise based on what's in season or on sale. Each technique is taught with a theory, method, and practice section, and the book also includes multiply different flavor variations to experiment with. The book aims to change your relationship with cooking and encourages you to think about ingredients first and then choose a suitable cooking method.


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	<item>
		<title>IQ</title>
				
		<link>https://alexanderhedstrom.com/IQ</link>

		<pubDate>Wed, 10 Sep 2025 19:34:05 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/IQ</guid>

		<description>
	IQ – SKICKATArt directionGraphic Design
	Together with artists Lamix, Hanna Mel, Lovis, and Joel, IQ launched the EP Skickat. The concept was built around real late-night texts submitted by fans, which the artists transformed into songs.


The project extended beyond the music itself. Each track was accompanied by music videos and short-form content where the artists reflected on the message behind the songs. These were tailored for TikTok, YouTube, and Instagram to meet audiences where they naturally engage.


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</description>
		
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	<item>
		<title>HOL</title>
				
		<link>https://alexanderhedstrom.com/HOL</link>

		<pubDate>Tue, 13 Oct 2020 07:54:53 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/HOL</guid>

		<description>
	HOL


Visual Identity
Art direction


Motion Design
Graphic Design


Shoemaker duo Matilda Sandström and Younès Othman is operating from their studio located in Sandström's 384 year old family property surrounded by deep Dalecarlian forests, writing their own folk tale interlaced with Othman's Tunisian Berber roots, aiming to marry diversities and enlightening similarities by the cross-fertilization of cultural traditions beyond borders.


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&#38;nbsp;&#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 

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&#38;nbsp; &#38;nbsp; 

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&#38;nbsp; 
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</description>
		
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	<item>
		<title>AXELOTH</title>
				
		<link>https://alexanderhedstrom.com/AXELOTH</link>

		<pubDate>Mon, 12 Oct 2020 14:44:40 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/AXELOTH</guid>

		<description>
	AXELOTH ARKITEKTER
Visual Identity


Graphic Design
Motion Design
	Axeloth is an architecture firm in Stockholm with assignments primarily in residential architecture and urban construction. Together with Malmsten Hellberg we designed a playful and elegant graphic identity for the studio, as well as a flexible system for project presentations.


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	<item>
		<title>FEMCARE</title>
				
		<link>https://alexanderhedstrom.com/FEMCARE</link>

		<pubDate>Wed, 03 Apr 2024 08:57:27 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/FEMCARE</guid>

		<description>
	FEMCAREVisual IdentityGraphic Design
Together with ABBY.WORLD
	In a landscape where women's healthcare has often been synonymous with worry and uncertainty, Femcare emerges as a beacon of change, offering not just healthcare, but a revolutionized care experience rooted in respect, responsibility, and high-quality service. This project was grounded in the fundamental belief that every woman, regardless of her background, needs, or life situation, deserves equitable and dignified healthcare.The work involved crafting a brand strategy and visual identity that amplifies Femcare's core message: a call for change, for better healthcare for every woman. We brought this vision to life through a brand identity that radiates calmness, clarity, and modernity, while at the same time standing in stark contrast to the institutional or corporate aesthetic that is ubiquitous within the care industry.

&#60;img width="2960" height="1413" width_o="2960" height_o="1413" data-src="https://freight.cargo.site/t/original/i/cc82294c6a00af5d99f0d18b7de56208517030c523585b31254790bd18b559a6/Femcare_01-min.jpg" data-mid="208167523" border="0"  src="https://freight.cargo.site/w/1000/i/cc82294c6a00af5d99f0d18b7de56208517030c523585b31254790bd18b559a6/Femcare_01-min.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/004774442a6b3b60ff24bd3174d8e53557230db0089c9f780cc15c40296c4391/Femcare_02.jpg" data-mid="208167712" border="0"  src="https://freight.cargo.site/w/1000/i/004774442a6b3b60ff24bd3174d8e53557230db0089c9f780cc15c40296c4391/Femcare_02.jpg" /&#62;&#60;img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/fec63939fdb695e0c60fcad9332159b8bb441f2a67b198f017dc07b93550ce34/Femcare_03.jpg" data-mid="208167713" border="0"  src="https://freight.cargo.site/w/1000/i/fec63939fdb695e0c60fcad9332159b8bb441f2a67b198f017dc07b93550ce34/Femcare_03.jpg" /&#62;
	&#60;img width="1465" height="1871" width_o="1465" height_o="1871" data-src="https://freight.cargo.site/t/original/i/ef08e970e7b59e4b6e7f56f85fc600b1e60ae85225ed9c7ba2451940aaf7fd4c/Femcare_04.jpg" data-mid="208167714" border="0"  src="https://freight.cargo.site/w/1000/i/ef08e970e7b59e4b6e7f56f85fc600b1e60ae85225ed9c7ba2451940aaf7fd4c/Femcare_04.jpg" /&#62;
	&#60;img width="1466" height="1874" width_o="1466" height_o="1874" data-src="https://freight.cargo.site/t/original/i/0a78ffe506c765b78c935d498fdd9661e79c788b8d30d3a24f3d9f08d7354ac8/Femcare_05.jpg" data-mid="208167715" border="0"  src="https://freight.cargo.site/w/1000/i/0a78ffe506c765b78c935d498fdd9661e79c788b8d30d3a24f3d9f08d7354ac8/Femcare_05.jpg" /&#62;
&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/645e2212d4a52a6693e98e02eb5245d90624205e21cd18be14593cfb0d53c57c/Femcare_06.jpg" data-mid="208167716" border="0"  src="https://freight.cargo.site/w/1000/i/645e2212d4a52a6693e98e02eb5245d90624205e21cd18be14593cfb0d53c57c/Femcare_06.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/b64810b7a9dea2310735951ddccdd4b43d2e9dda00d8df394c6254598442daeb/Femcare_09.jpg" data-mid="208167720" border="0"  src="https://freight.cargo.site/w/1000/i/b64810b7a9dea2310735951ddccdd4b43d2e9dda00d8df394c6254598442daeb/Femcare_09.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/19ba4f0ce5ef24e70fc3bce9c2ab48ee523bad8d4fb09281539765c63c9253f8/Femcare_10.jpg" data-mid="208167721" border="0"  src="https://freight.cargo.site/w/1000/i/19ba4f0ce5ef24e70fc3bce9c2ab48ee523bad8d4fb09281539765c63c9253f8/Femcare_10.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/b9fd5dd2b648058bae4412e689b38ec6a63ef854a29b4a5dd5d9c7957c0804bc/Femcare_12.jpg" data-mid="208167723" border="0"  src="https://freight.cargo.site/w/1000/i/b9fd5dd2b648058bae4412e689b38ec6a63ef854a29b4a5dd5d9c7957c0804bc/Femcare_12.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/ecb808479061910f6b6b6ab4f19510b614fa7dbce210920a2f2c22ab8fc40a28/Femcare_11.jpg" data-mid="208167722" border="0"  src="https://freight.cargo.site/w/1000/i/ecb808479061910f6b6b6ab4f19510b614fa7dbce210920a2f2c22ab8fc40a28/Femcare_11.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/403f03509eff5c8de32f3693d1e444fbbc2baa703ac93071cac5863ce78f87f1/Femcare_14.jpg" data-mid="208167725" border="0"  src="https://freight.cargo.site/w/1000/i/403f03509eff5c8de32f3693d1e444fbbc2baa703ac93071cac5863ce78f87f1/Femcare_14.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/7d70628840e1d6e9e8666ad72232bdaa870874efde6d8ac02c784b2bd461244a/Femcare_07.jpg" data-mid="208167717" border="0"  src="https://freight.cargo.site/w/1000/i/7d70628840e1d6e9e8666ad72232bdaa870874efde6d8ac02c784b2bd461244a/Femcare_07.jpg" /&#62;&#60;img width="2960" height="1664" width_o="2960" height_o="1664" data-src="https://freight.cargo.site/t/original/i/6f640822d8f727c3bcafbf1ed96ca56b7b0ea694899b40f7b7491c3aa8aa1220/Femcare_08.jpg" data-mid="208167718" border="0"  src="https://freight.cargo.site/w/1000/i/6f640822d8f727c3bcafbf1ed96ca56b7b0ea694899b40f7b7491c3aa8aa1220/Femcare_08.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>NACKA PORT</title>
				
		<link>https://alexanderhedstrom.com/NACKA-PORT</link>

		<pubDate>Wed, 23 Nov 2022 20:54:05 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/NACKA-PORT</guid>

		<description>
	NACKA PORT

Visual Identity


Graphic Design


Together with ABBY.WORLD
	Nacka Port is an ambitious residential high-rise project which will be finished in 2030. Our task was to create a strategic foundation and full identity system to convey the core ideas behind the venture — creating a positive vision of the future needs of both humans and our planet through shaping a tall building that is carbon positive, lifecycle-adapted with renewable materials and a healthy microclimate. The design system is based on the architectural structure where a sequence of square spaces run diagonally through the block.
&#60;img width="4096" height="2458" width_o="4096" height_o="2458" data-src="https://freight.cargo.site/t/original/i/024b3132412a0057d868c20d122baecd5aa50b95c8be0223d1fb8d60a770ebd6/NP_test.jpg" data-mid="177016926" border="0"  src="https://freight.cargo.site/w/1000/i/024b3132412a0057d868c20d122baecd5aa50b95c8be0223d1fb8d60a770ebd6/NP_test.jpg" /&#62;
	&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/2dc1c51bad0ab185ef0149c79bd498674b68b0bcc0ba1b15636771b562ed5569/NP_logo_01.jpg" data-mid="160148774" border="0"  src="https://freight.cargo.site/w/1000/i/2dc1c51bad0ab185ef0149c79bd498674b68b0bcc0ba1b15636771b562ed5569/NP_logo_01.jpg" /&#62;


	&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/c4d848440340b65a0ec1d473a5b21ac32b2e46101b8173ec5c9f23206b9a1154/NP_farger.jpg" data-mid="160141265" border="0"  src="https://freight.cargo.site/w/1000/i/c4d848440340b65a0ec1d473a5b21ac32b2e46101b8173ec5c9f23206b9a1154/NP_farger.jpg" /&#62;


&#60;img width="10817" height="6250" width_o="10817" height_o="6250" data-src="https://freight.cargo.site/t/original/i/e24a70a585abe0433336e5214f9d63e33d913e1d36d74f1b77261a7818fbf349/NP_case_typo_gron.jpg" data-mid="177017920" border="0"  src="https://freight.cargo.site/w/1000/i/e24a70a585abe0433336e5214f9d63e33d913e1d36d74f1b77261a7818fbf349/NP_case_typo_gron.jpg" /&#62;&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/601bec30ee2372f959770461a370b3be0b704cd322e4373560970b4eeb64c33e/NP_grid_04.jpg" data-mid="160415713" border="0"  src="https://freight.cargo.site/w/1000/i/601bec30ee2372f959770461a370b3be0b704cd322e4373560970b4eeb64c33e/NP_grid_04.jpg" /&#62;&#60;img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/56eee63e2711c1e9f4e59bfeb985f0ac2074f5616402577ea78284f4aac1f9e7/NP_grid_01.jpg" data-mid="160148780" border="0"  src="https://freight.cargo.site/w/1000/i/56eee63e2711c1e9f4e59bfeb985f0ac2074f5616402577ea78284f4aac1f9e7/NP_grid_01.jpg" /&#62;&#60;img width="3000" height="2250" width_o="3000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/d989a6aba46839c773ab7c223fbdbfe064492e866c941e0b3b0c8493b6ef1b5b/NP_uppslag_bok_01.jpg" data-mid="159988220" border="0"  src="https://freight.cargo.site/w/1000/i/d989a6aba46839c773ab7c223fbdbfe064492e866c941e0b3b0c8493b6ef1b5b/NP_uppslag_bok_01.jpg" /&#62;&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/55335348305cd33ab55c0fde99b341a57412a2e2a17ab0f82e8c2e1010670f02/NP_fasad.jpg" data-mid="160138958" border="0"  src="https://freight.cargo.site/w/1000/i/55335348305cd33ab55c0fde99b341a57412a2e2a17ab0f82e8c2e1010670f02/NP_fasad.jpg" /&#62;


	&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/8e9dc6c311822d282310f74901f7ef0dd232326a95dcbda893b93562fbcf35a3/NP_brev.jpg" data-mid="160138957" border="0"  src="https://freight.cargo.site/w/1000/i/8e9dc6c311822d282310f74901f7ef0dd232326a95dcbda893b93562fbcf35a3/NP_brev.jpg" /&#62;&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/ac9a8d6c03ba872ce3d1865edc9152097d1396374f01e337080cc88307492981/NP_symboler_02.jpg" data-mid="160509694" border="0"  src="https://freight.cargo.site/w/1000/i/ac9a8d6c03ba872ce3d1865edc9152097d1396374f01e337080cc88307492981/NP_symboler_02.jpg" /&#62;&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/b3a768e47fd0c51cdd6568720fd90a506cc360a52b1ed8f797a17a90b4c2f6d0/NP_symboler_01.jpg" data-mid="160509693" border="0"  src="https://freight.cargo.site/w/1000/i/b3a768e47fd0c51cdd6568720fd90a506cc360a52b1ed8f797a17a90b4c2f6d0/NP_symboler_01.jpg" /&#62;

    
</description>
		
	</item>
		
		
	<item>
		<title>LG – Singel</title>
				
		<link>https://alexanderhedstrom.com/LG-Singel</link>

		<pubDate>Mon, 15 Sep 2025 17:57:36 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/LG-Singel</guid>

		<description>
	LARS GRIPEN SINGLEArt directionGraphic Design


	The cover was created with a deliberate blend of documentary sensibility and graphic brutalism. The imagery was captured in Sunne in 2018. The typography draws from an aesthetic inspired by bootleg covers. The idea was to create elements that hold a tension between nostalgia and the contemporary, between the documentary and the stylized.


&#60;img width="8333" height="5092" width_o="8333" height_o="5092" data-src="https://freight.cargo.site/t/original/i/fc7bb4e9ff2393a717b9f24169e8ed8e1c4a4d376762c0ec8c5b83c7f046caa7/LARSGRIPEN_kvallens_sista_omslag_4.jpg" data-mid="238247064" border="0"  src="https://freight.cargo.site/w/1000/i/fc7bb4e9ff2393a717b9f24169e8ed8e1c4a4d376762c0ec8c5b83c7f046caa7/LARSGRIPEN_kvallens_sista_omslag_4.jpg" /&#62;
	&#60;img width="1500" height="1985" width_o="1500" height_o="1985" data-src="https://freight.cargo.site/t/original/i/9fb36896f19834cb4bab3f060770b1115beb0fcfae791a245853e708d0206a90/LARSGRIPEN_kvallens_sista_omslag_02-min.jpg" data-mid="238246630" border="0"  src="https://freight.cargo.site/w/1000/i/9fb36896f19834cb4bab3f060770b1115beb0fcfae791a245853e708d0206a90/LARSGRIPEN_kvallens_sista_omslag_02-min.jpg" /&#62;
	&#60;img width="1500" height="1985" width_o="1500" height_o="1985" data-src="https://freight.cargo.site/t/original/i/5b94163ec2f69fedef0d80a37233f75a067990d86e03a53d1b2dcd003ff3ff71/LARSGRIPEN_kvallens_sista_omslag_03-min.jpg" data-mid="238246631" border="0"  src="https://freight.cargo.site/w/1000/i/5b94163ec2f69fedef0d80a37233f75a067990d86e03a53d1b2dcd003ff3ff71/LARSGRIPEN_kvallens_sista_omslag_03-min.jpg" /&#62;
&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/cbeb8edc1691cedf96a5bb301d01a291a4fa82bd3fa4be67119feddbfa5b5615/LARSGRIPEN_kvallens_sista_omslag_04-min.jpg" data-mid="238246632" border="0"  src="https://freight.cargo.site/w/1000/i/cbeb8edc1691cedf96a5bb301d01a291a4fa82bd3fa4be67119feddbfa5b5615/LARSGRIPEN_kvallens_sista_omslag_04-min.jpg" /&#62;


&#60;img width="2000" height="1222" width_o="2000" height_o="1222" data-src="https://freight.cargo.site/t/original/i/dcfcfd2588222205938b02b5f20eef5139057d0cae40183acf3bf6904eee89d3/LARSGRIPEN_kvallens_sista_omslag_05-min.jpg" data-mid="238246634" border="0"  src="https://freight.cargo.site/w/1000/i/dcfcfd2588222205938b02b5f20eef5139057d0cae40183acf3bf6904eee89d3/LARSGRIPEN_kvallens_sista_omslag_05-min.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>BJURFORS BEYOND</title>
				
		<link>https://alexanderhedstrom.com/BJURFORS-BEYOND</link>

		<pubDate>Mon, 12 Oct 2020 14:44:40 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/BJURFORS-BEYOND</guid>

		<description>
	BJURFORS BEYOND

&#38;nbsp;
Visual IdentityArt directionGraphic Design


Bjurfors Beyond is part of Bjurfors – Sweden's largest privately owned brokerage company with more than 80 offices in Sweden and abroad. They provide exceptional housing in Sweden and abroad who are beyond the ordinary.


&#60;img width="3750" height="2292" width_o="3750" height_o="2292" data-src="https://freight.cargo.site/t/original/i/4ad25bcbf2627c8995ac23975dc4654d2d16cdd0e7d3fda0542c587d00f48fb5/BjurforsBeyond_presso_.jpg" data-mid="106735125" border="0"  src="https://freight.cargo.site/w/1000/i/4ad25bcbf2627c8995ac23975dc4654d2d16cdd0e7d3fda0542c587d00f48fb5/BjurforsBeyond_presso_.jpg" /&#62;
&#60;img width="3750" height="2292" width_o="3750" height_o="2292" data-src="https://freight.cargo.site/t/original/i/6c55198a857167e6dc3a44b9d5d8acc09a69f969e18ef451cc3270991259fab5/BjurforsBeyond_presso_2.jpg" data-mid="106735126" border="0"  src="https://freight.cargo.site/w/1000/i/6c55198a857167e6dc3a44b9d5d8acc09a69f969e18ef451cc3270991259fab5/BjurforsBeyond_presso_2.jpg" /&#62;&#60;img width="3750" height="2292" width_o="3750" height_o="2292" data-src="https://freight.cargo.site/t/original/i/b3731f06aa599978a59f4b908cfdf15d0b5d141aa018f70c81490d4e869db67e/BjurforsBeyond_presso_3.jpg" data-mid="106735127" border="0"  src="https://freight.cargo.site/w/1000/i/b3731f06aa599978a59f4b908cfdf15d0b5d141aa018f70c81490d4e869db67e/BjurforsBeyond_presso_3.jpg" /&#62;

	
&#60;img width="3750" height="2292" width_o="3750" height_o="2292" data-src="https://freight.cargo.site/t/original/i/75c39308b3bf1d7075330e3fee10c88115bc73e6d3d396be2efa275aaf8f828e/BjurforsBeyond_presso_5.jpg" data-mid="106735129" border="0"  src="https://freight.cargo.site/w/1000/i/75c39308b3bf1d7075330e3fee10c88115bc73e6d3d396be2efa275aaf8f828e/BjurforsBeyond_presso_5.jpg" /&#62;
	
&#38;nbsp; &#38;nbsp; 

&#60;img width="7500" height="4583" width_o="7500" height_o="4583" data-src="https://freight.cargo.site/t/original/i/7b8d30f5073a95fe8397cd54f8c8457011a170b29bec805006d005e2d390f1f3/BjurforsBeyond.jpg" data-mid="110179575" border="0"  src="https://freight.cargo.site/w/1000/i/7b8d30f5073a95fe8397cd54f8c8457011a170b29bec805006d005e2d390f1f3/BjurforsBeyond.jpg" /&#62;&#60;img width="3750" height="2292" width_o="3750" height_o="2292" data-src="https://freight.cargo.site/t/original/i/736aa58ec998a5867a68ec83680285763228b71e4d6ce8752891cde6c281e18d/BjurforsBeyond_presso_6.jpg" data-mid="106735131" border="0"  src="https://freight.cargo.site/w/1000/i/736aa58ec998a5867a68ec83680285763228b71e4d6ce8752891cde6c281e18d/BjurforsBeyond_presso_6.jpg" /&#62;
	&#60;img width="3750" height="2292" width_o="3750" height_o="2292" data-src="https://freight.cargo.site/t/original/i/31a2dd9bfbfdfab688e7db725bae2df2ed27ccf6057c747aa8fd4946cae951a9/BjurforsBeyond_presso_7.jpg" data-mid="106735132" border="0"  src="https://freight.cargo.site/w/1000/i/31a2dd9bfbfdfab688e7db725bae2df2ed27ccf6057c747aa8fd4946cae951a9/BjurforsBeyond_presso_7.jpg" /&#62;
	&#60;img width="3750" height="2292" width_o="3750" height_o="2292" data-src="https://freight.cargo.site/t/original/i/52256730d8d38b4a28fe1236103f02c39e2ac08cf44ffe9db80ba727a23cfa20/BjurforsBeyond_presso_8.jpg" data-mid="106735133" border="0"  src="https://freight.cargo.site/w/1000/i/52256730d8d38b4a28fe1236103f02c39e2ac08cf44ffe9db80ba727a23cfa20/BjurforsBeyond_presso_8.jpg" /&#62;
&#60;img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/640f61b0d17f92753eccabe9d95b1c249870446ad015cd49ea53cbb4adc48182/BjurforsBeyond_presso_10.jpg" data-mid="109991264" border="0"  src="https://freight.cargo.site/w/1000/i/640f61b0d17f92753eccabe9d95b1c249870446ad015cd49ea53cbb4adc48182/BjurforsBeyond_presso_10.jpg" /&#62;&#60;img width="3000" height="2000" width_o="3000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/45d12952bdfc3e6875e3c08d8f7be03c8d4904d4b3f764773ab0225561fc461f/BjurforsBeyond_presso_11.jpg" data-mid="110181714" border="0"  src="https://freight.cargo.site/w/1000/i/45d12952bdfc3e6875e3c08d8f7be03c8d4904d4b3f764773ab0225561fc461f/BjurforsBeyond_presso_11.jpg" /&#62;</description>
		
	</item>
		
		
	<item>
		<title>UNDERJORD</title>
				
		<link>https://alexanderhedstrom.com/UNDERJORD</link>

		<pubDate>Thu, 29 Apr 2021 13:19:47 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/UNDERJORD</guid>

		<description>
	UNDERJORD


Visual Identity


Art directionGraphic Design


Underjord brygghus is a tiny craft brewery located in Södermalm, Stockholm. They want to help people rediscover forgotten beer styles and traditions in a fun and relaxed way. The beers themselves might be rustic, use locally grown plants or old farmhouse traditions but the brewers want to communicate their passion in a playful, creative and contemporary way.


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	<item>
		<title>UNDER YOUR SKIN</title>
				
		<link>https://alexanderhedstrom.com/UNDER-YOUR-SKIN-1</link>

		<pubDate>Mon, 12 Oct 2020 14:44:39 +0000</pubDate>

		<dc:creator>Alexander Hedström</dc:creator>

		<guid isPermaLink="true">https://alexanderhedstrom.com/UNDER-YOUR-SKIN-1</guid>

		<description>
	
UNDER YOUR SKIN

Visual Identity

Art Direction


Packaging Design
	

Under Your Skin make skin care products out of the belief that what we put on our skin, eventually ends up under it. While strong chemicals have been banned in food due to negative health and environmental impact, same chemicals are still allowed to be used in skin care. Under Your Skin is here to contribute to the elimination of doubtful chemicals. As a first step to show that it’s possible to create high quality skin care without unnecessary chemicals.


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</description>
		
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